What does Rock and Roll, Healthy Living, BBQ Sauce, and Insects from the Indonesian Rain Forest have in common? Each one represents a different small business we created stunning photographs. Read more →
Now that we’ve talked about the definition of quality content in a previous blog, let’s look at why it is important. I want to give you concrete examples of how the creation of content relates to business goals.
Most businesses use photography in their brochures or on web sites, and we all read about the importance of video to increase SEO (Search Engine Optimization). The saying that “a picture speaks a thousand words” is certainly not dead today. The question is to what degree does quality impact the perceptions of visitors to a web site, audiences during a speaking engagement, or potential customers looking at a video. What builds trust and interest in you and your business? Continue reading article →