Do you know what AIDA stands for?

4 Words that increase the effectiveness of marketing your small business. Marketing strategies constantly change with the introduction of new tools and theories. My advice to stay sane is to stick the basics. The best advertising advice still comes from research done at the turn of the century. Our job today is tweaking it for […]

Advice for Easier Content Creation

We’ve talked about what it means to have quality content, and how to relate that content to your business goals. The truth is, creating good content takes time and hard work and at first glance can be very overwhelming.  However, you have all the tools you need to create fantastic custom content in an easy […]

Downtown Norfolk Team Bonding Activities

What happens when you get a bunch of creatives up early on a Saturday morning, give them a blocked off Norfolk City Street, and let them lose? Shenanigans of course! Or art. Really it could go either way.

Google Business Photos – Tidewater Gold and Diamond – Chesapeake, VA

Tidewater Gold and Diamond is a different kind of jewelry store. It’s a small business that has a passion for finding the perfect piece for their customers. The interior feels like a quaint beach house with calming colors and an amazing variety in their cases. If you don’t see what you want, they can order […]

Better Images for your Businesses

We were in the process of writing an article very similiar to this, driven by recent a client conversation. As business owners, we should be asking the questions of “why?”

Consider Video’s Role for Your Company

You probably watched at least one video online in the past week, and there is a good chance it was related to your work. Yes, YouTube mania has reached far beyond the comic antics of humans or the easiest way to enjoy your favorite musicians.