Now that we’ve talked about the definition of quality content in a previous blog, let’s look at why it is important. I want to give you concrete examples of how the creation of content relates to business goals.
What happens when you get a bunch of creatives up early on a Saturday morning, give them a blocked off Norfolk City Street, and let them lose? Shenanigans of course! Or art. Really it could go either way.
We’re always talking to clients about creating quality visual content, but how do we define and measure quality?